The key difference lies in their readiness to purchase, with MQLs being in the early stages of interest, SQLs closer to making a decision, and PQLs having experienced the product and considering a full purchase.
By zeroin
November 27, 2023
The key difference lies in their readiness to purchase, with MQLs being in the early stages of interest, SQLs closer to making a decision, and PQLs having experienced the product and considering a full purchase.