Reducing your email bounce rate requires a blend of tried-and-true methods and adapting to current trends.


Here are key tactics to consider:


1. Clean Your Email List: Regularly remove outdated or invalid addresses.

2. Use Double Opt-In: Ensure subscribers genuinely want to receive your emails.

3. Maintain Consistent Sending Frequency: Avoid sudden spikes in email sends.

4. Authenticate Your Emails: Use protocols like SPF, DKIM, and DMARC.

5. Uphold a Good Sender Reputation: Monitor feedback and maintain best practices.

6. Segment Your Email List: Tailor content to specific groups.

7. Opt for Reliable Email Service Providers: Choose providers known for high deliverability.

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