There are a couple of different ways that you can sort out your leads:
👉 Cold or hot lead: cold lead requires nurturing before making the purchase, while hot lead is ready to commit.
👉 Lead origin: inbound leads have initiated the contact and come to you, while you have reached out to outbound leads first.
👉 Sales funnel: top, middle, and bottom of the funnel with each stage representing a place in the buyer journey.
👉 BANT: lead qualification system that takes into consideration the lead’s budget, authority, need, and timescale.