The best tips for cold email writing include:
- Keep your ICP in mind
- Refine the prospect list
- Write captivating subject lines
- Craft personalized introductions
- Create an irresistible email message
- Establish trust before selling
- Trim unnecessary content
- Emphasize benefits over features
- Showcase social proof
- Embody a sense of urgency and scarcity
- Include meaningful CTAs
- Warm up before you start
- Follow up persistently and respectfully
- Use a high-quality email service provider
- Leverage expert-vetted templates